What is SEO? Definition, How it Works

What is SEO, is the most frequently asked question by beginners who are just learning to build a blog or website. This is because doing SEO optimization is believed to make it easier for your blog or website to get high rankings in search engine results, such as Google. Is that true? Let’s explore more deeply about what Search engine optimization is and how to optimize SEO on a website.

What is SEO?

In simple terms, SEO can be described as a tactic or action to optimize a blog or website. The optimization carried out allows search engines or search engines to assess whether the blog or website deserves to be displayed in the top position of search results or is not feasible.

By getting a high ranking from search engines, then the potential for your organic traffic will also increase. Not only can it make website traffic high, but the traffic can also be more precise and in accordance with the purpose of the website you are building.

However, keep in mind that SEO is not a one-time job. More than that, SEO is a process that has no end. That is, you have to continuously optimize your blog or website.

To get high and targeted traffic, then you must understand and learn how search engines work in ranking blogs or websites, where this assessment is based on certain qualification requirements.

You also need to follow various rules set by search engines or search engines, in this case Google. Therefore, it is very important to learn how to optimize SEO, what are the main indicators of SEO, and the Google algorithm. You can learn all that through the following review. For those of you who are looking for best seo hong kong, you can visit smebrother.com

How SEO Works

The purpose of SEO is to optimize the website, so that internet users can find what they need by using certain keywords or keywords. At least, there are three benefits offered in the optimization process, namely providing relevant information, bringing in more organic traffic, and making search engines a reliable source.

Search results may not appear immediately. This is because the search engine optimization process is not as simple and easy as imagined. Search engines have three main tasks in performing on-demand searches, including:

  • Crawl

Crawling is responsible for collecting information from all websites. One page to another, and one link to another. This process is the initial stage of the search engine optimization work process.

  • Indexing

If it has collected information, then the web crawler will store that information in the entry list: index.

  • Ranking

The search engine will display the content according to the search results that best match the rankings in order.

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In order for the quality of search results to be guaranteed, search engines use a set of rules and rules commonly referred to as algorithms. This search engine algorithm will ensure that people who use the internet can get relevant information from various trusted sources.